Welcome to LaunchPad
Taking your business beyond borders doesn’t have to be complicated. The LaunchPad is packed with knowledge to help South African brands master international expansion.



Why SA Shopify store owners are losing international sales at checkout (and how to fix it).
South African Shopify store owners are losing international customers at checkout not because of their products, but because of flat rates and surprise duties bills. Here’s exactly what’s happening and how to fix it.

Robyn Viljoen

How Air-flow Tested U.S. Demand: Lessons for South African Brands Going Global
How do you test international demand before scaling globally? Learn how Air-flow Seat Covers built U.S. demand from South Africa — including the marketing, mistakes and lessons every ecommerce brand can apply.

Robyn Viljoen

Tariffs 101: What the New U.S. Import Rules Mean for South African SMEs in 2025
A plain-English guide to the new U.S. tariffs affecting South African SMEs. Understand duties, de minimis changes, cost impacts, and what you can do in 2025.

Robyn Viljoen

Shipping Internationally from South Africa? A Quick Guide to Customs and Duties
Discover how to handle customs when exporting from South Africa. Learn about duties, taxes, and landed costs to ensure smooth international shipping for your business.

Robyn Viljoen

How to set up international shipping on your SA Shopify store
A practical guide for South African Shopify merchants on setting up international shipping: Carrier-calculated rates, duties at checkout and automated fulfilment, explained clearly.

U.S. Tariff Update: What the New 10% Rate Means for South African Exporters in 2026
The U.S. reduced tariffs on South African goods from 30% to 10%. Here’s what the new rate means for exporters shipping to the U.S. in 2026.

Robyn Viljoen

Lessons from TUNL Talks: How South African Small Businesses Are Adapting to US Tariffs
Learn how South African small businesses are adapting to US tariffs with actionable steps on HS codes, DDP shipping, and inclusive pricing. Real lessons from TUNL Talks for exporters navigating global trade challenges.

Robyn Viljoen

How to Calculate International Shipping Costs: Volumetric vs Actual Weight
Struggling with high shipping costs? Learn how volumetric weight vs actual weight affects your international shipping rates - and how to save money!

Robyn Viljoen

How to Use Shopify Markets to Sell Internationally from South Africa
Learn how to use Shopify Markets to sell globally from South Africa, with real lessons from Not I But We, a Cape Town brand shipping to the US, Europe, and beyond.

Robyn Viljoen

Lessons from TUNL Talks: Optimising International Checkout for South African SMEs
Learn why international checkout conversion breaks for South African SMEs and how the checkout maturity ladder helps you fix what matters next.

Robyn Viljoen

How to Pack for International Shipping: 6 Smart Tips to Avoid Delays and Cut Costs
Packing smart means fewer customs delays and lower shipping costs. These 6 tips will help South African SMEs pack like pros and ship with confidence.

Robyn Viljoen

Why SA Shopify store owners are losing international sales at checkout (and how to fix it).
South African Shopify store owners are losing international customers at checkout not because of their products, but because of flat rates and surprise duties bills. Here’s exactly what’s happening and how to fix it.

Robyn Viljoen

How to set up international shipping on your SA Shopify store
A practical guide for South African Shopify merchants on setting up international shipping: Carrier-calculated rates, duties at checkout and automated fulfilment, explained clearly.

How to Use Shopify Markets to Sell Internationally from South Africa
Learn how to use Shopify Markets to sell globally from South Africa, with real lessons from Not I But We, a Cape Town brand shipping to the US, Europe, and beyond.

Robyn Viljoen

How Air-flow Tested U.S. Demand: Lessons for South African Brands Going Global
How do you test international demand before scaling globally? Learn how Air-flow Seat Covers built U.S. demand from South Africa — including the marketing, mistakes and lessons every ecommerce brand can apply.

Robyn Viljoen

U.S. Tariff Update: What the New 10% Rate Means for South African Exporters in 2026
The U.S. reduced tariffs on South African goods from 30% to 10%. Here’s what the new rate means for exporters shipping to the U.S. in 2026.

Robyn Viljoen

Lessons from TUNL Talks: Optimising International Checkout for South African SMEs
Learn why international checkout conversion breaks for South African SMEs and how the checkout maturity ladder helps you fix what matters next.

Robyn Viljoen

Tariffs 101: What the New U.S. Import Rules Mean for South African SMEs in 2025
A plain-English guide to the new U.S. tariffs affecting South African SMEs. Understand duties, de minimis changes, cost impacts, and what you can do in 2025.

Robyn Viljoen

Lessons from TUNL Talks: How South African Small Businesses Are Adapting to US Tariffs
Learn how South African small businesses are adapting to US tariffs with actionable steps on HS codes, DDP shipping, and inclusive pricing. Real lessons from TUNL Talks for exporters navigating global trade challenges.

Robyn Viljoen

How to Pack for International Shipping: 6 Smart Tips to Avoid Delays and Cut Costs
Packing smart means fewer customs delays and lower shipping costs. These 6 tips will help South African SMEs pack like pros and ship with confidence.

Robyn Viljoen

Shipping Internationally from South Africa? A Quick Guide to Customs and Duties
Discover how to handle customs when exporting from South Africa. Learn about duties, taxes, and landed costs to ensure smooth international shipping for your business.

Robyn Viljoen

How to Calculate International Shipping Costs: Volumetric vs Actual Weight
Struggling with high shipping costs? Learn how volumetric weight vs actual weight affects your international shipping rates - and how to save money!

Robyn Viljoen

Why SA Shopify store owners are losing international sales at checkout (and how to fix it).
South African Shopify store owners are losing international customers at checkout not because of their products, but because of flat rates and surprise duties bills. Here’s exactly what’s happening and how to fix it.

Robyn Viljoen

How to Use Shopify Markets to Sell Internationally from South Africa
Learn how to use Shopify Markets to sell globally from South Africa, with real lessons from Not I But We, a Cape Town brand shipping to the US, Europe, and beyond.

Robyn Viljoen

U.S. Tariff Update: What the New 10% Rate Means for South African Exporters in 2026
The U.S. reduced tariffs on South African goods from 30% to 10%. Here’s what the new rate means for exporters shipping to the U.S. in 2026.

Robyn Viljoen

Tariffs 101: What the New U.S. Import Rules Mean for South African SMEs in 2025
A plain-English guide to the new U.S. tariffs affecting South African SMEs. Understand duties, de minimis changes, cost impacts, and what you can do in 2025.

Robyn Viljoen

How to Pack for International Shipping: 6 Smart Tips to Avoid Delays and Cut Costs
Packing smart means fewer customs delays and lower shipping costs. These 6 tips will help South African SMEs pack like pros and ship with confidence.

Robyn Viljoen

How to Calculate International Shipping Costs: Volumetric vs Actual Weight
Struggling with high shipping costs? Learn how volumetric weight vs actual weight affects your international shipping rates - and how to save money!

Robyn Viljoen

How to set up international shipping on your SA Shopify store
A practical guide for South African Shopify merchants on setting up international shipping: Carrier-calculated rates, duties at checkout and automated fulfilment, explained clearly.

How Air-flow Tested U.S. Demand: Lessons for South African Brands Going Global
How do you test international demand before scaling globally? Learn how Air-flow Seat Covers built U.S. demand from South Africa — including the marketing, mistakes and lessons every ecommerce brand can apply.

Robyn Viljoen

Lessons from TUNL Talks: Optimising International Checkout for South African SMEs
Learn why international checkout conversion breaks for South African SMEs and how the checkout maturity ladder helps you fix what matters next.

Robyn Viljoen

Lessons from TUNL Talks: How South African Small Businesses Are Adapting to US Tariffs
Learn how South African small businesses are adapting to US tariffs with actionable steps on HS codes, DDP shipping, and inclusive pricing. Real lessons from TUNL Talks for exporters navigating global trade challenges.

Robyn Viljoen

Shipping Internationally from South Africa? A Quick Guide to Customs and Duties
Discover how to handle customs when exporting from South Africa. Learn about duties, taxes, and landed costs to ensure smooth international shipping for your business.

Robyn Viljoen

Why SA Shopify store owners are losing international sales at checkout (and how to fix it).
South African Shopify store owners are losing international customers at checkout not because of their products, but because of flat rates and surprise duties bills. Here’s exactly what’s happening and how to fix it.

Robyn Viljoen

How to Use Shopify Markets to Sell Internationally from South Africa
Learn how to use Shopify Markets to sell globally from South Africa, with real lessons from Not I But We, a Cape Town brand shipping to the US, Europe, and beyond.

Robyn Viljoen

U.S. Tariff Update: What the New 10% Rate Means for South African Exporters in 2026
The U.S. reduced tariffs on South African goods from 30% to 10%. Here’s what the new rate means for exporters shipping to the U.S. in 2026.

Robyn Viljoen

Tariffs 101: What the New U.S. Import Rules Mean for South African SMEs in 2025
A plain-English guide to the new U.S. tariffs affecting South African SMEs. Understand duties, de minimis changes, cost impacts, and what you can do in 2025.

Robyn Viljoen

How to Pack for International Shipping: 6 Smart Tips to Avoid Delays and Cut Costs
Packing smart means fewer customs delays and lower shipping costs. These 6 tips will help South African SMEs pack like pros and ship with confidence.

Robyn Viljoen

How to Calculate International Shipping Costs: Volumetric vs Actual Weight
Struggling with high shipping costs? Learn how volumetric weight vs actual weight affects your international shipping rates - and how to save money!

Robyn Viljoen

How to set up international shipping on your SA Shopify store
A practical guide for South African Shopify merchants on setting up international shipping: Carrier-calculated rates, duties at checkout and automated fulfilment, explained clearly.

How Air-flow Tested U.S. Demand: Lessons for South African Brands Going Global
How do you test international demand before scaling globally? Learn how Air-flow Seat Covers built U.S. demand from South Africa — including the marketing, mistakes and lessons every ecommerce brand can apply.

Robyn Viljoen

Lessons from TUNL Talks: Optimising International Checkout for South African SMEs
Learn why international checkout conversion breaks for South African SMEs and how the checkout maturity ladder helps you fix what matters next.

Robyn Viljoen

Lessons from TUNL Talks: How South African Small Businesses Are Adapting to US Tariffs
Learn how South African small businesses are adapting to US tariffs with actionable steps on HS codes, DDP shipping, and inclusive pricing. Real lessons from TUNL Talks for exporters navigating global trade challenges.

Robyn Viljoen

Shipping Internationally from South Africa? A Quick Guide to Customs and Duties
Discover how to handle customs when exporting from South Africa. Learn about duties, taxes, and landed costs to ensure smooth international shipping for your business.

Robyn Viljoen

Ready to ship smarter?
Whatever you're shipping and wherever it's going, TUNL gives you the right option for every order. Ship from South Africa to 155 countries worldwide.